An exclusive example from our swipe file Shoestring Businesses Ad by Gary Bencivenga – one of the many profitable marketing & rare copywriting examples. Anyone know where I can find some Gary B promos?. “The vast majority of products are sold because of the need for love, the fear of shame, the pride of achievement, the drive for recognition, the yearning to feel.

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This new and updated edition includes an overview, complete with illustrations, of new trends in direct mail. Ben might be a freaking genius.

Patricia, Nice bencivenha see you again!

What Never To Put In Your Swipe File

Double Your Sales With Email. But I am sure the first copywriter came not long after Gutenburg created the printing press. Ray Edwards Direct Response Copywriter www. Hope you find some good ones Tung. Why does the winning writer turn to the strategy used in this successful ad? Now, you have the opportunity to get a multi-million dollar swipe file in your hands and put it to use. You really know how to work the hook and the angles.

Copying them flie for word can ingrain into your mind what it feels like to compose high converting landing pages and emails.

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Remote Control Swipe File – Part 2

This guy was a master at writing tight, persuasive copy that bencifenga people buy. Copywriting is definitely one of the essential skill in marketing.

You have such benciventa short amount of time to grab someones attention and without a great title you may not get to the people that need to read what you have to say. In his first decade as a direct marketer, he’s risen to the top of the industry, and helped his clients generate millions of dollars in real sales results.

You had asked me earlier what people do wrong. This point copywriting outline was behind my vencivenga million-dollar sales letters! Plenty of lessons to be learned from both and not just about the words you put on the page.

You are the king of way cool lists. Brankica has been helping me with setup and any queries I have which has been so generous of her. Here is a list of bdncivenga copywriting websites and tools you can use to improve the success of your Internet business…. The only copywriter I endorse no affiliate is BenSettle.

This came at the perfect time for me, talk about a resource post… easy bookmark! Thanks for sharing this! Novelist Anti-professional Author Email Specialist.

Copyhour swipes — Since writing this post I discovered Copyhour. Seize the right hook or advertising appeal and your promo can often write itself.


I actually have quite a few links to Brian Clark of copyblogger here for that exact reason. Named Marketer of the Year by Target Marketing magazine www. Who Is This Not For? Because, in short, online is cheap.

Shoestring Businesses Ad by Gary Bencivenga

Just as music composers are influenced by other musicians, you can evolve your writing style by sponging up the techniques and wordplay written by some of the greats. At least I know for sure that to spite some improvements in copywriting i have a long way to go.

Glad you liked it Monja! Thanks so much for sharing. Much obliged, you deserve the clout. But what do you really get in return besides the jitters and frequent trips to the restroom? One of the most important parts of good copywriting is getting your message out quickly in a fashion that also attracts the audience. We live in a world of ideas.

Copyblogger also has some great tips on writing headlines too.